BRAND DEVELOPMENT

This page showcases more of an applied design. I have taken up an interest in branding and taught myself about branding fundamentals and development, to which I have applied my design skills. Below are a few of the brand development projects I have worked on.

This presentation was put together to present the brand evolution for Shox and to communicate a new direction for the brand. Below are a few preview pages, followed by a link to view the full presentation.

The Bennett Read 2018 brand refresh is one of the earliest brand developement projects I worked on.

It was a redesigned visual appearance and language of the brand, as well as a redesigned logo.

This is where the evolved and refined Bennett Read look of today started.

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